Your website is one of the most important assets you have for your business. As such, there’s a lot that goes into creating a successful one. You need to consider SEO, design and online marketing in general. Here are some tips from members of the online small business community to help you make the most of your website.
Use the 4 Pillars of SEO Success
If you want to increase search traffic to your website, you need an SEO strategy. Every strategy should have multiple components. In fact, Andy Monte details four separate pillars of SEO success in this Raven blog post.
Integrate These Web Design Trends for 2019
A modern design can help you appeal to potential customers and ensure that your website integrates all the latest and most beneficial technology. If you are looking to upgrade your website in 2019, here are some trends to consider from Katie Lundin of Crowdspring.
Get a Google Analytics Certification
Google Analytics is the most popular online tool for accessing and analyzing website and user data. If you’re looking to really dig deep into your SEO or be known as an expert in the industry, it could be worth getting certified in Google Analytics. Learn more in this Search Engine Journal post by Adam Heitzman.